Facebook Zero - names refer to the Faceboook News Feed Algorithm (complex and effective) to gives you user -friendly, interactive , likable and addictive interface so that you never get bored !! untill you realize How Much Time You Spend !
Facebook Zero is like a boss in Facebook app and Website , which decide what to show or what to Hide, which also decide what to promote (prioritize for you ) on feed section and what to deprioritize (feed don’t like to show them to you). Feed Algorithm is what makes you engaged with content and connections.
As a Digital marketer, you have to be aware about Facebook Zero – what Facebook Algorithm likes or dislikes , which kind of post content is prioritized or de-prioritized by feed, is all decided by this algorithm, which is very effective , interactive , user-friendly and constantly improve for better user-experience. Be Active is a first rule – to be in Online Market !!
Facebook Feed decide where to show organic Business Post, Paid promotions and all this with your Interest , follow and friends post , so its Prioritize post content with lots of Likes , Comments , Share (engagement) particularly when it comes in a short time period , along with your post , friends / family post , activity on recent post , what they liked , comment or tagged on. You should be also aware about - What Facebook Feed Don’t Like !